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How to build a mailing list

There are many, MANY ways to build a mailing list for yourself.

They will also work to help you grow the subscriber list you already have into a much larger list.

In this area of the website, I've provided an overview of list building methods.

 

Firstly... here are several all-in-one resources that cover the whole spectrum (well, much of it anyway) of list building and business building techniques, rather than any one or two. You will get good help from them.

1) Written by an expert who has done exactly that, better than most. Check out TheListFX.

2) 9 Email Tips is a PDF. Right click to download it. It's part of a larger pay-for Email Wealth Toolkit training course so it's good.


List Building Made Easy

Ad swaps

...with other newsletter publishers. Here is a short list of ezine publishers.

Articles

One excellent (and FREE) way to promote and build a mailing list at the same time is through writing articles. As your articles get published all over the internet, you can become regarded as an expert in these products. This newly-acquired expert status will help build your list -- and your sales.

Copywriting

Confessions Of A Website Copywriter: Complete Guide to Creating Website Sales Letters That Sell

Giveaways

How to run your own give-away event (and build your mailing list on autopilot, using other people's lists to build yours)

These Internet marketing giveaways are running currently

Leads capture

Squeeze pages creator lets you easily set up home pages that have one purpose -- to get your visitors to give you their email address.

Mailing list manager

I use and recommend Aweber to manage my various mailing lists because they monitor their email deliverability rates and regularly exceed a delivered rate of 99%. In other words, they have managed to avoid getting onto the hit lists of the many spam filters out there. The small cost is definitely worth it. What if half of your emails simply are never arriving at your subscribers inboxes? You might as well throw away half of your list. Aweber works for me.

Mutual endorsements

...where you tell your readers about another ezine and he/she tells about your newsletter. Arrange this with another publisher whose list is around the same size as yours. Or if yours is small, offer to run his ad 2 or 3 times.

Popups & popunders

We might not like them. But popups & popunders work. If you're not using them at your site, you are almost certainly failing to convert some of your site visitors into subscribers.

Traffic building

Traffic: Getting visitors to your site so you can incent them to join your mailing list.

 


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Monday, 21 July 2008 12:35 pm

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