The benefits behind eBay

Why you should sell your art on eBay

The number one reason for choosing eBay as your primary output channel is its vast market size and deep outreach. There is not one person who hasn’t heard about eBay at least once. Many are using eBay to find art for their friends and loved ones or to decorate their walls, right now! Another reason to sell your art on eBay and use eBay as your distribution channel is its easiness of operation. No contracts, no qualifications, no (or little to none) fees are required in order to sell your art on eBay. The internet giant lures in with its “no nonsense” approach to online selling, perfect for artists who want to pull a stable monthly profit without spending an unnecessary amount of time on the business side of things. Last but not least, it is quite inexpensive to sell your art on eBay.

But how to sell your art on eBay when there are so many talented and resourceful artists to compete with? Selling art on eBay, requires a lot of patience and dedication. As with anything, there is no easy money to be had, but with the right attitude as well as the right material it is possible to generate a considerable income from your art work. You might want to check out this how to sell your art on eBay guide as it offers comprehensive mentoring and tons of material (like eBay templates and eBay tools for art selling).

Some points to consider before you can sell your art on eBay

Who should sell art on eBay?

eBay is a tough market. While, as said before, it does get a gigantic amount of traffic, do consider that some categories of art are a lot more popular than others. Your chosen category might not get any traffic at all. If you want to make “Art” your professional career and become a recognized painter (sculptor, photographer, etc.) than I would advice against selling art on eBay as it WILL undervalue your future potential. Not everyone should sell their art on eBay. Selling art on eBay is for individuals who would like to sell art as a hobby or make it a side business. You should concentrate your efforts on gaining a representative or being featured at a gallery and let them do the marketing and pricing strategies, if you want to become a renowned artist.

How to sell your art on eBay – Part 1

Who buys art on eBay?

In a buyer-dominated market (eBay offers a lot of purchasing power to the consumer, as it presents the average eBay shopper with many opportunities to buy cheap and to buy diverse, hence it is a buyer dominated market) price is king. It is important to understand who buys on eBay and why they buy on eBay before beginning to understand how to sell your art on eBay and how to price your art work. Lets look at the general demographics of eBay shoppers.

People who buy on eBay are looking for a bargain. Thats all there is to it. Many artists who sell their art on eBay make the mistake of pricing their art similar to an art gallery. Ebay shoppers are not prepared to spend a lump of money on art, especially on unknown art. Do understand that you can not sell your art on eBay by pricing your artwork akin to an art gallery, as they are promoting already established, renowned artists, who have spent an extensive amount of time promoting their paintings.

Now the next step in understanding how to sell your art on eBay and how to choose an appropriate pricing strategy is finding out the motives of buyers who shop for art on eBay. Usually a buyer will become interested in your artwork because:

a) He likes your style/movement of choice b) He likes your subject c) (Most common reason) The buyer believes that the painting will complement a room’s decor

Those are the top 3 reasons behind an eBay art purchase. Keep this in mind to find out how to sell your art on eBay effectively. There is another common reason, which is buying art for investment value, but we can rule this one out since you are not an established artist and do not hold any investment value at this point (hey, things can only improve from here on!)

How to sell your art on eBay – Part 1.1

Helping you choose an appropriate pricing strategy to sell your art on eBay effectively

You might be asking yourself “How to sell my art on eBay if the competition is so fierce?” The explanation is easy. Ebay is a buyer-dominated market, as apparent from the points described above. Basically the demand for art work as well as levels of competitions are prime factors in determining ones price range. Ebay’s economy is characterized by (nearly) perfect competition. That is, from a certain point onwards (usually determined by buyer rating and shipping price/time), it does not matter who to buy from and selling your art on eBay becomes a matter of superior pricing strategy and understanding of the consumer as well as the provider (your competition) market. This creates lots of rivalry as well as lots of choices for the buyer (hence eBay’s popularity).

To successfully sell your art on eBay you have to figure out competition and price levels for your field first. As basic economics dictates: do not sway away from the average price level, in a perfectly competitive market. Research your competitors, conclude the average price level, set a price for your art work and then sell your art on eBay. A shortcut to price determination is figuring out the average price for the type of art work you are selling and then asking yourself “Based on the average price level, what is the lowest price which would make a sale on eBay reasonable?”

Here is one how to sell your art on eBay resource that will provide you with tools to help you determine your perfect price range as well as crush the competition. Find out the number one mistake of failed eBay artists and why selling your art for an opening bid of 1$ or less is a huge NO-NO.

A number of tips to sell your art on eBay

Make your eBay art dealing experience more fruitful

Choosing the right category is very important. Listing your art work in the wrong category will devalue your pieces considerably. Before listing your art work, find out what kind of art is listed in what kind of categories, making sure that your pieces match the other pieces listed in the category of your choice. It takes some time to build up a following, selling your art on eBay. Be patient and you will be rewarded. Make sure your auctions end on the weekend, preferably in the evening hours, to sell your art on eBay more efficiently. Research, research, research! How to sell your art on eBay – Part 2

What sells on eBay?

The question behind how to sell your art on eBay can be resolved by identifying art demand. Working out what sells and what doesn’t will provide you with further understanding of the eBay art market. Hammertap and TeraPeak are two market research solutions which you can take advantage of. Please consider that although painting to a market may sound as a great way to sell your art on eBay and drive in more sales, it may reflect on your artwork and diminish its quality if you don’t enjoy painting motives which are hot on eBay right now.

How to sell your art on eBay – Part 3

Conclusion

In conclusion I would like to say that it is not as easy as it may seem to sell your art on eBay, but it can be done with the right tools and the right attitude. We would really like to recommend the “how to sell your art on eBay” online course, as it is specifically geared towards any artist who would like to sell his/her art on the eBay market. The course is packed with detailed advice on everything eBay, covering the topics of eBay research, how to figure out the right price, secrets of successful eBay art listings and much, much more (including professional template files and image optimization tools). Do check it out if you are looking for a superior and very comprehensive “how to sell your art on eBay” guide!

Hello my name is Chris, an art enthusiast and art dealer, I’m running Pocket of Tea, a private gallery based in Bologna, Italy. Apart from dealing art we blog about the arts world, new and upcoming artist and feature lots of advice on how to make money through art. Hope you enjoyed the article.
Cheers,

Chris
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Sellers may be able to repeat the sales that they have achieved, as in the case of goods obtained in bulk from a wholesale supplier or dropshipper, or they may have different items to sell in each listing. There are many people making excellent money on eBay from this strategy by all accounts and so it obviously works. I do it myself.

There is another strategy, hardly employed on eBay by sellers, which can also earn money for the account holder. That is using eBay as a vehicle for generating traffic to a seller’s other items, located off eBay, or for the seller to create affiliate sales of other peoples’ products. I will endeavour to explain the workings of these two strategies in more detail below.

Buy Low – Sell High

There’s definitely nothing new about this. It has been the backbone of trading since time began and essentially eBay is just an extension of any shopping mall or market place where trading goes on – the only difference is that a lot of eBay sales are conducted by auction, which is somewhat unconventional in a traditional commercial sense.

There are a number of ways that eBay sellers utilise this method of selling and trading on eBay. As mentioned, the auction format is perhaps the most used, or at least the most commonly noticed method of trading on eBay. This may be used predominantly for items that are personal possessions being sold off on eBay, such as old DVDs and clothes, where the seller would be happy to accept any value for the goods seeing they have already used up their value by using them themselves.

It is also used where an item is rare and this is where eBay has built its global reputation as being the place of choice for selling such items so that sellers can attract a global audience to fight over the product.

Sellers often also utilise a fixed price format, or include a buy-it-now price on their listing to encourage quick sales or to set a reserve price on an item in categories in which this option is not available using the auction format. Fixed price format sales are also used for eBay store owners where the listings are generally listed for a month at a time rather than for a week or 10 days or less.

There are advantages and disadvantages to owning a store for different sellers and different items, but as regards the benefits of a store for listings I’m not going to go into that here.

The costs of listing and selling items on eBay, apart from the purchase costs of the items that are being offered for sale are:

* the listing fees payable to eBay calculated as a small percentage of the listing price upfront and the sales price in arrears

* the cost of promoting your listing through use of pictures, highlighting and a premium for promoting your listing on search results or on eBay’s featured listings pages

* a percentage of the total sale amount (including postage) for buyers who use PayPal

* postage costs (although these costs are usually totally offset by the buyer)

* eBay store subscriptions and other eBay subscriptions such as Picture Manager and Selling Manager Pro

Another cost that too many eBay sellers don’t take into account when they start selling stuff, particularly low value (and hence low margin) items such as books and DVDs, is the value of their time. I don’t know about you, but my time is worth money during the day at least. I also put a value on the time that I have after working to spend with my family, or having fun, resting, exercising and eating amongst other things.

When valuing my time monetarily I put a higher value on the time that I spend out of work, just as I would expect to be paid extra for overtime. This time is an important part of any eBay seller’s strategy because it takes time to put up listing, pack and post products, respond to email queries and perform other administrative tasks. And this time is usually time spent after work, i.e. the most valuable time.

All up I allocate at least 30 minutes to a unique listing and 15 minutes to an item I can repeatedly re-list. That means that if I value my time at $20/hour then I wouldn’t list any unique item that doesn’t make me $10 profit or a $5 profit on items I list repeatedly.

If you can make some money selling on eBay with this strategy then there is no limit to what you can do with your business as all you have to do is multiply the number of items that you sell to increase your profits. There are even eBay sellers that employ people to do their postage and packing or other administrative tasks where they are selling more than they can handle on their own.

eBay as a Traffic Generator for Other Products

No doubt, affiliate marketing is a huge money maker on the internet. There are probably millions of products that can be sold as an affiliate and usually all you need is a website or some content, whether in the form of a regular newsletter or blog or articles, to get into the game. eBay is another great place to ply affiliate products, or even your own products, outside of the usual eBay sales channels of auctions and fixed price listings.

If you want to sell anything on the internet then you need some sort of product and some webspace on which to advertise and sell it. Duh. Well eBay is a free platform that you can use to do that – and I’m not just talking about your listings. Every eBay account comes with an opportunity to create an About Me page on which you can tell the world who you are and what you are about.

You can include text, graphics, video and even HTML on that page and unlike the very strict policies that eBay maintains and enforces in regards to the content and links that you include on your listings eBay is much more lenient on the stuff that you have on your about me. About the only restriction is that you don’t link to other auction sites or sites with a catalogue of products for sale (ie eBay’s competition).

You can link to your home page, your blog, your granny’s poker club – anything – including sites that sell certain products that you can refer people to and earn affiliate commissions. This is best done with information products in my opinion, or by inviting visitors to your about me to leave you their details through a web form so that you can send them newsletters (though which you can sell anything you want). This is a very poorly tapped opportunity on eBay.

I use my about me page to invite visitors to my online business website where I have a form to capture their name and email so that I can send them info about building a home business. I’ve worked out that for ever 100 people that view my listings about 15 go to my about me page and approximately 1 goes on to check out my business homepage. Small numbers at this level, sure, but seeing as I average about 1000 listing views per day, that’s 10 people visiting my online business and they convert to leads on my website at about the rate of 2%. So I get one lead from eBay each week.

It’s still a trickle, I’ll give you that, but it’s a FREE trickle that I wouldn’t otherwise get and each year I make about $3000 this way. I’ll take $3000 for free, wouldn’t you?

If you don’t have an online business then you can just promote someone else’s. Just go somewhere like Clickbank and sign up as an affiliate there. Easy money if you ask me.

You can also set up a link in your eBay store header that can take your store visitors to your online business or affiliate business (though I’m not entirely sure if eBay approves of that). I haven’t found anything that directly says it’s a no-no & I haven’t asked or had my store suspended (yet). Until then I’m getting another trickle of traffic there as well.

Conclusion

Correct me if I’m wrong but I think that the key to any successful business is optimising your opportunities. You only have so many and if you are not making the most of each one then you are not going to be in business very long. You should be using all that eBay offers to build your trading business and also adding additional streams of income that you can profit from where available as well.

Buying low and selling high is going to be your key weapon in your business strategy and part of this is going to be finding a good supply of items from which you can profit (though I haven’t gone into that here), but you should have an affiliate stream built in there as well – especially seeing that you don’t have to pay anything extra for the privilege and it’s so easy.

James Finnila (jimmyvanilla on eBay) is a successful eBay seller and author. To find out how to sell on eBay and make money online quickly, go to: www.eBaySuperSelling.com
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Are you interested in shopping on eBay?  If you are, you are definitely not alone.  Over the past few years, the popularity of eBay has literally skyrocketed.  Since eBay is considered an online auction website, one that allows internet users to post their belongings for sale, it generates a huge marketplace with millions of items for sale, at any given time.  Although eBay is a great place to do your shopping online, it can be unsafe; however, there are a number of ways that you can protect you and your finances when using eBay to do your online shopping.

One of the most important things that you need to remember when using eBay is that you created a sign in name or a screen name for yourself.  That screen name is used so that you do not have to provide other eBay users with your real name.  Yes, if you were to make a purchase online, you would need to give the eBay seller your real name and address, but that is the only time that you should do so.  You should never give an eBay seller information about yourself, unless you have won an item from them on the eBay website.

In connection with giving out personal information about yourself, you also do not want to give out any other personal information about your finances.  eBay uses a secure checkout program, which enables you to make payment arrangements on your own.  The most secure way to make purchases online is through PayPal, but many other sellers accept personal checks or money orders.  With PayPal, the eBay seller you are doing business with actually doesn’t get your credit card information, as all funds are transferred electronically.  For that reason, there is no reason to give an eBay seller your bank account information or your credit or debit card information, even if you are buying an item from them. 

When buying an item on eBay, you may place most of your focus on the price that the item is listed at, if it is a buy it now auction.  If it is in a traditional auction listing, you may be focusing on the current highest bid.  While this is important to do, you will also want to place a focus on the total cost of shipping.  It is not uncommon for eBay sellers to sell their items for a low price, but charge a high amount in shipping.  Also, be cautious of a seller who doesn’t provide you with shipping information upfront.  Often times, you will find this is a front for a scam. After winning the auction, you are responsible for paying for the product, as well as the shipping costs, which often turn out to be high. 

To prevent you from doing business with a shady eBay seller, one who may be out to take your money, you will want to examine the feedback of each eBay seller that you are interested in doing business with. While a few negative feedback ratings are not uncommon, you will want to be cautious of new eBay sellers with even just one or two negative ratings.  Basically, when shopping on eBay, you need to use your best judgment.  If something looks suspicious, there is a good chance that it is.  To prevent yourself from being scammed or losing money, you will just want to make sure that you use your head, as it is often the best sign of trouble to come.

It is also important to mention phishing scams.  These types of scams are taking place off of the eBay website, but they are, in a way, related to eBay. There are a number of scammers, who are creating fake eBay emails, as well as fake eBay sign in screens.  These emails are prompting you to sign into your eBay account.  Once you do so, the scammer will have access to your eBay account, as well as some of your personal information.  Do not fall victim to these scams.  All eBay messages should appear in your eBay account, which can be accessed once you log in directly from eBay.com

www.newebaywealth.com

Simon Fusco
Marketer and Publisher
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About the Author:-www.auction-extreme-package.comwww.infozabout.com
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Are you currently looking for ways to make money online?  If you are, you may have come across eBay.  eBay is known as an online auction website.  What is nice about eBay is that just about anyone can become an eBay seller, including you.  What does this mean for you?  Essentially, it means that if you have items to sell, you can do so on eBay; while making money at the same time.  So, if you are currently looking for ways to make money online, you are urged to examine becoming an eBay seller, as there are a number of reasons as to why you should.

Perhaps, the greatest reason as to why you should become an eBay seller is because there are no minimum auction requirements.  For you, this means that you could just test the waters if you wanted to.  If you were unsure as to whether or not you should rely on eBay to make money, you may want to sell a few items that you no longer need and see how it goes.  Should you like the eBay selling experience, you could continue on.  However, if you were not satisfied with the results, you could stop selling on eBay right away. eBay is flexible to all sellers, particularly those just getting started.

Another reason why you should become an eBay seller is because it is easy to do.  eBay has a relatively easy learning curve.  When listing an auction or selling an item on eBay, you are given step-by-step instructions on how you list your items and get your auctions up and running.  As long as you follow the instructions provided to you by eBay, you could have your items listed online in a matter of minutes.  It has been said that those with minimal computer experience are also able to sell on eBay, without any problems.

Speaking of the items that you want to sell on eBay, you will find that you can sell just about anything on eBay, within reason.  There are only a few restrictions, which include inappropriate content and such.  For a detailed list of prohibited eBay items, you will want to visit eBay’s help center.  Despite a few restrictions, there are a large number of items that can be sold on eBay.  These items include real estate, vehicles, clothing, toys, movies, books, gaming consoles, computers, beauty items, and much more.  Whether you are looking to sell something that you have in your home, something you bought from a yard sale or a thrift store, or something that can be dropped shipped from another company, you should be able to do so online with eBay.

The ability to make a profit is another one of the many reasons as to why you should become an eBay seller.  What is nice about eBay is that they let you set your own price for your auctions. In fact, if you would rather outright sell your products, instead of selling them in a bidding auction, you can do so with “Buy It Now,” listings.  The ability to set your own prices is one the many reasons why you should check out eBay.  Having the ability to set your own prices increases your chances of being able to make a profit on eBay. 

If you would like to become an eBay seller, and as previously mentioned there are a number of reasons as to why you should, you will want to register for a free eBay account.  Although your eBay account is free, it will cost a small amount of money to sell items on eBay. Your eBay selling fees will all depend on how much you list your items for, as well as how much they sell for.  Despite having to pay small fees, eBay is more than worth your time.  The least that you should do is give it a shot. As previously mentioned, if your eBay selling experience doesn’t go as well as you had originally hoped for, you can stop and look for other online money making opportunities.

For more info on how you can sell on eBay click here

Simon Fusco
Marketer and Publisher

http://theebaysuccesspack.blogspot.com

http://ebayvideorevealed.blogspot.com
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eBay was started by one man named ‘ Pierre Omidyar ‘. When Pierre was 28 years old he started writing the programming code that was to become the internet site eBay. The site was launched online on Sep 4, 1995, ‘ Labor Day ‘ here in the U.S. At first it wasn’t called eBay, but was named ‘ Auction Web ‘. Later it was changed to ‘ ebay ‘ , which was a short version of a consulting firm Pierre owned named ‘ Echo Bay ‘. eBay was free at the start, then it started charging fees to help cover it’s internet costs for hosting and other charges. At the time, Pierre was dating a woman that collected PEZ toys, she used the new eBay site in its earliest incarnation to buy and sell rare dispensers. In 1996 Jeffrey Skoll, a Stanford MBA, joined the company and by 1998 eBay had gone public in the stock market, making Omidyar a billionaire. In 2005, Omidyar’s 214 million eBay shares were worth around $8 billion. In March 1998, Meg Whitman was brought in as President and CEO of eBay where she serves still today

Let’s start by going to the eBay site and joining. Just visit: www.ebay.com and you will be taken to the main page of the website. Once there look towards the top area of the screen and you will see text that says: ‘ Hello! Sign in or register. ‘, using the mouse button, click on ‘ register ‘. After clicking on ‘ register ‘ you will be taken to a screen with a form on it, enter the information about yourself, such as your name, address, telephone number and email address. Next you will be taken to another screen where you must choose a password and ebay user name, the eBay user-name is the ID or Name you will be known by to other ebay bidders and shoppers.

The password should be something that is not common, for instance do not use your first or last name, or some common word such as ‘ pencil ‘, or ‘ computer ‘, take your time and choose something difficult and a little long, make sure you write this password down and keep it near your computer in case you forget it. I recommend writing your ebay password on a yellow post-it note and hanging it someplace near your computer.

When your done with the username and password screen, you just have to check your email for the confirmation link that eBay sends you, just click on the link as shown in the email to activate your eBay account, now you have joined eBay, and you can start bidding and buying right away, but before you do let me tell you about the different features of eBay and how some things work.

eBay is not just an auction site, I mean you do not have to bid and wait for an auction to end, in order to purchase every item on eBay. In fact many items can be purchased for a set fee, and bought instantly, these are called ‘ Buy Now ‘ listings. For an example of how listings differ from each other, let’s look at some ebay items. Let’s say you and I are looking for a ‘ singing fish ‘, the fish that look like their mounted and displayed on a piece of wood, when someone gets near it, it will start singing and move it’s mouth and tail, they are often called ‘ big mouth billy bass ‘.

To see if eBay has any of the ‘ singing fish ‘, we just go to the main ebay page (www.ebay.com) and in the ‘SEARCH’ area, type in: singing fish, and the screen shows there are currently 60 different items or listings found. I scroll down and select one of the listings, it currently shows the current bid price is $7.00 and it has had 4 bids, with 1 day and 13 hours remaining before the listing or auction ends. If I really wanted this item, and was willing to pay up to $15.00 for it, I would just click on ‘ Place Bid ‘, and enter my ebay username and password, if requested to do so. It tells me that I have to enter a bid of at least $7.50, remember I am willing to spend $15.00, so I would now enter $15.00 as my bid price. The item description page would then show that I am the current high bidder, and the amount needed to outpid me would be $8.00 or so, eBay keeps my maximum bid price ($15.00) secret, and automatically bids in increments for me as other folks bid, until reaching my $15.00 limit. If someone bids more than my $15.00 limit, there is no way I can win the item, unless I bid again and set another higher limit, if the item listing time ends with my $15.00 bid as the highest one, I am the winner.

The ‘ maximum bid ‘ option is a very neat feature, if you will be away from the computer and can not watch an auction closely while the time remaining is ending, eBay will automatically bid for you until you have reached your maximum bid limit.

Besides bidding, some items have others ways of purchasing them. Now lets go back to the screen that showed the 60 different listings for the ‘ singing fish ‘, I scroll down and notice that besides the current price of one fish, it says ‘ Buy It Now ‘ and shows a price of $8.99 near it. Clicking on this listing, I see the fish can be purchased instantly for $8.99, by clicking on the ‘ Buy It Now ‘ button. If I clicked on the ‘ Buy It Now ‘, button I would be taken to another screen where I would confirm that I want to buy it by clicking on the ‘ Commit to Buy ‘ button, or I could simply click ‘back’ on my web browser, or just go to another page to cancel my decision to buy the item. If I did click on the ‘ Commit to Buy ‘ button, it would show me other screens, and tell me where to send the payment, etc, all which are explained in simple and easy to understand terms.

There are three things to always check on before buying or bidding on an eBay item, the first is the sellers location. As you use ebay, you will see that some of the sellers live in Canada, or even the U.K. If you are like me and live here in the U.S. you may wish to just buy or bid on items that are here in the same country, to avoid a long delivery time, and large shipping fees. Each ebay item description page, tells the users address, for instance it will say ‘ Item location: Chatsworth, CA United States ‘, etc, near the top and middle area of the screen. Another thing to check is what the shipping costs will be. Some folks offer very high shipping, for instance someone may sell a shirt for only $2.00 but have a set shipping fee of $15, so always search the item description page before bidding and buying to find the shipping information. Some item description pages have a box, with a button on them called ‘ Calculate ‘, once you click on this button, just enter your zip code, and it will tell you what the exact shipping fees will be. One more thing to always check on is what methods the seller accepts as payment. Some folks only accept PayPal, others only accept Money Orders, or Checks, while some accept all methods. Look for this information on the item description screens also, it’s listed usually under the item’s description section, in an area called: ‘ Payment methods accepted ‘, all three of these things I have told you about, are easy to find and view on any item’s description screen.

As you search and look at different items listed on eBay, you will see that a lot of people only accept PayPal as their form of payment. If you are not familiar with ‘ PayPal ‘ visit, www.paypal.com. Signing up and joining PayPal is simple and free, and it has great benefits especially for using eBay. PayPal payments are secure, and the money is sent instantly to the seller, it makes eBay a lot more fun to use, when buying items on eBay I use both PayPal payments and money orders.

Now let me just explain a little about ‘ feedback ‘ and how it’s very important when it comes to buying and selling on ebay. Let’s go back to the ebay webpage that shows the listings for the ‘ singing fish ‘. As I pick a listing at random, I look under the ‘ Seller Information ‘ area of that page, I see the sellers eBay name, and the Feedback Score. The feedback score tells you how many buy/sell transactions a user has made in the past on eBay, and the percentage of the transactions that were positive. This info is a great way to protect yourself from a seller or buyer that may not be very reputable. For example if you were interested in bidding or buying an item, and you noticed the person listing the item had a feedback number of 6 and a positive percentage of 20%, stay away from this person, but if the person had a feedback number of 6 and a positive percentage of 99% or so, they would be a lot safer to deal with.

Now before finishing this article I want to give you two more pointers or bits of information to use to make your eBay experiences good ones. Once you become familiar and can find your way around the different areas, go to your account screen, and find the option to change your password. My eBay password is over 14 characters long and contains letters and numbers in random order. I change my password every month or two, and I recommend you do this also.

The main reason I recommend you change your eBay password every month or two, is because there are a lot of nasty computer viruses and trojan horses floating around on the internet and arriving through email, and the purpose of some of these viruses is to scan your hard drive and seek out your passwords, ebay’s included, and to email this info to hackers and other websites, giving folks you don’t know access to your eBay account information.

In all of my years using eBay, I have never had one problem, and you should not either if you read and follow my advice and tips in this article, and just use some common sense or internet savy. There is no way I or anyone can guarantee you will never have trouble using ebay or any internet site, but neither can someone guarantee you won’t become involved in a wreck while driving a vehicle.

There is a great FREE eBook that describes in detail how to ‘ How To Join eBay and PayPal – and Safely Use Each ‘, The eBook contains NO AdWare or SpyWare and is available for immediate download from this website address:

http://www.rb59.com/jepasut

By Robert W. Benjamin

Copyright © 2006

You may publish this article in your ezine, newsletter or on your web site as long as it is reprinted in its entirety and without modification except for formatting needs or grammar corrections.

Robert W. Benjamin has been in the software business on the internet for over 5 years, and has been producing low-cost software for the past 25+ years. He first released software on the AMIGA and C64 computer systems in the late 1970′s-80′s.RB59 Softwarehttp://www.rb59.com/software
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So, what are the secrets, tips and tricks that will cause you to become a Powerseller as well?

Well, I’ll be completely honest with you… I may be well on my way but I’m not a Powerseller yet. However, one thing that I know from creating several successful businesses is that if you want to become the best at something, you need to copy those that are already successful, ask them to mentor you and ask questions and take notes. And now I am going to take what they taught me and pass it on to you.

This is part three of a four part article series. You will find links to the other parts of this article series at the end of this article.

SECRET STRATEGY #12 – DO ANYTHING AND EVERYTHING TO MAKE YOUR CUSTOMER HAPPY… EVEN IF IT MEANS LOSING MONEY ON A DEAL!

Of course, we’ve all heard “the customer’s always right!” On eBay it’s even more true. Here’s something odd that you probably don’t know: when a customer tells other people that a company or product sucked, the people they told are 5 times more likely than the person that told them to not do business with that company or buy that product. Five times more likely than the person that actually bought the thing!

Now, on eBay it is even more important as a seller to make sure that you maintain a highly positive rating because every single potential customer can see the negative ratings left for you. In addition, for every 1% (for sellers that have a rating under 1000) you’re your feedback is lowered, you will lose 11% in bids. That’s why every Powerseller says that their rating is more important than money that they lose off one deal. Personally, I can tell you that I know that several bidders have purchased my information products and then asked for their money back even though I know that they are still using the product (FYI, there are certain tricks that you can use to make money off even those that rip you off.)

I also highly recommend that you subscribe to SquareTrade and register for the Better Business Bureau Online if you qualify. I’m sure that you are familiar with the BBB so let’s talk about SquareTrade. SquareTrade has been working with eBay pretty much since eBay began and they are a certified eBay partner.

Basically, what they do is mediate disagreements with customers but, even more beneficial, they immediately investigate negative feedback is soon as a customer leaves it for you and they work with eBay to remove negative feedback that is malicious (i.e. your competition buys a product just to leave a negative feedback.) If they determine that the negative feedback was indeed caused by the seller, they attempt work out a resolution with the buyer so that the negative feedback can be removed.

Many Powersellers have been subscribed to SquareTrade for years and they also told me that it pretty much pays for itself right away because when buyers see the SquareTrade logo on the listing that the seller is making every attempt to make sure that their customers are fully satisfied. Check out SquareTrade:

http;//www.a-to-z-web.com/links/squaretrade.html

Next, I believe, as do all the Powersellers that I spoke with, that you should always offer a powerful guarantee. I, for one, offer a 180-day, no-hassle, satisfaction, money-back guarantee on any information product that I wrote and at least a 30-day guarantee on everything else. One thing that I do not do is offer a “100% Money Back” guarantee although if a customer asks for all of their money back, I give them exactly what they ask for. What I do is always send them an email telling them that they will get to keep the product since there is no way me to make sure that they don’t use it. Most of the time they ask for 25-75% of their money back but very rarely do they ask 100% of their money back.

Also, for physical products most Powersellers require that items be returned in their original condition. And they charge a restocking fee for all returned items. But remember that their customer’s satisfaction always supersedes these policies. Just keep this in mind: your feedback rating is your best advertisement but can also be your largest downfall. Never let your emotions get in the way and always make 200% sure that your customer walks away happy… even if you have to bribe them with extra gifts.

SECRET STRATEGY #13 – BUILD YOUR OWN WEBSITE

While you don’t need your own website from the very beginning, every Powerseller I spoke with has their own website. Why? One, they do not want to be at the mercy of eBay. Certainly, eBay doesn’t make it a goal of theirs to hurt businesses that sell on eBay but on occasion they do. For example, a few years ago, many people realized the power of selling their cars on eBay. At that time, it cost around $60-80 to place an ad in the newspaper or AutoTrader but only a couple of dollars to put an ad on eBay.

So, many auto traders started creating businesses where they would sell their cars on eBay. Well, eBay soon realized this new popularity and then created eBay Motors. Now, it costs $40 to list a car and $40 at the close of the sale. This is still a pretty good deal but definitely more risky than it was before. However, Powersellers realize two things: 1) that it is not good to be at the mercy of others and 2) that they can make more money selling through their own web site.

That’s why it’s very important to set up your own web site as soon as possible. Furthermore, when you have people buying through your own web site, you don’t have to pay eBay fees which can save tons of money. Finally, many Powersellers have developed ways to use eBay as a traffic generator rather than really try to make money off eBay. For example, they might have an informational product that they are selling like “The Most Spectacular Fishing Trips In The World” and to promote this product, they sell various fishing items such as lures and rods.

Of course, they want to make a profit off these items but the big money is in the back end product. In this case, one could sell the fishing guide as well as have affiliate tie-ins to companies that selling fishing tours in the areas that were talked about in the guide. On top of that, if you get the customer’s email address then you can contact them in the future about new products or services. Even if you cannot set up your own website right away, at the very least, make sure that you get their email address for use in the future.

SECRET STRATEGY #14 – ACCEPT EVERY FORM OF PAYMENT THAT YOU POSSIBLE CAN!

Powersellers make it as easy as possible for their customers to pay for an item and give them as many options as possible. Many sellers are opposed to accepting credit cards because of the fees that credit card companies charge. This is the most ridiculous belief when it comes to business for several reasons. One, the average credit card purchase is 30% higher than purchases made by cash or check. So, do the math. Do you make more money by offering credit card payments or less? Sure you have to pay 2-3% to the credit card company but you will make 30% more on the sale.

Now, many people then say “Well, why should I accept personal checks or money orders then?” Because, even though credit card payments are the safest way to pay on the Internet, many people believe that they’re just not safe. I try to tell people that using their credit card on the Internet is actually safer online than offline as the credit card companies attest but, most of the time, they simply don’t believe me. And you know what?

I hate having to go to the bank to deposit a check and wait until it clears but the funny thing is that even though I accept checks and money orders, the winning bidder rarely wants to pay via check or money order. This goes back to the first reason why you should accept credit cards… because people that pay via credit card are willing to pay more usually making them the highest bidder. Finally, when you accept more forms of payments, you’ll receive more bids and the interesting thing is that this can often times create a bidding frenzy.

SECRET STRATEGY #15 – START WITH THE LOWEST BID POSSIBLE AND AVOID RESERVE BIDS

Many sellers are terrified of starting their auctions at $.01 and not having a reserve price. They are afraid that if they do this then the item that they’re selling will sell for less than its worth. First of all, an auction is capitalism at it’s best. Whoever is willing to pay the most gets the item. Basically, whatever the highest bid ends up being IS what the item is worth.

Of course, if you have read the rest of this article then you’d know that there are many things that you can do to receive higher bids on your auction like adding photos and writing a great description. However, the Powersellers that I spoke with all told me that they begin 99% of their auctions at $.01 with no reserve; the rare exception being extremely expensive items that they have never sold before.

You see, one Powerseller that I interviewed told me about a little experiment that he conducted on several occasions. Basically, what he did was place identical items up for auction which he knew that he normally had sold for $300 (with a starting bid of $9.99) in the past, placed them in the same categories and began and ended them at the exact same times. The only difference between the two auctions was that one auction he began at $.01 and the other he began at $25. In fact, if one searched for the particular item that he was selling, these two auctions would show up right next to each other.

At the end of the auction, the one that began at $.01 had received 63 bids and ended with a winning bid of $343. That’s $43 more than he had ever made off a previous sale. The auction that began at $25 ended with only 43 bids and a final price of $287 for a difference of $56! Remember that everything was exactly the same except for the starting bid price.

Why does this happen? It’s pretty simple really. First of all, you’ll receive bids from a larger number of unique bidders and remember that every time someone is outbid, they receive a notice that they have been outbid. In affect, eBay is promoting your item for you even more.

Second, more bids draw more bidders. Ask yourself this: when you are scrolling through eBay listings, what catches your eye more: an auction with 3-4 bids or an auction with 20. Some people claim that it doesn’t make a difference but the numbers prove otherwise. Bids beget more bids.

Finally, people always want to “win!” You know, when you go to Wal-Mart and buy something, they don’t say “You Won!” do they? Of course not! But on eBay, you’re the “winning bidder!” The more people that you draw into your auction then the more people you will have wanting to win.

Don’t be scared! Always start your auction at $.01 and “no reserve.” This option always makes more money. But there is one exception to this rule: don’t do it when you are just beginning to sell an extremely expensive item that you have to put a lot of your money on the line. For example, when I first started selling sporting tickets on eBay, I really had no idea what I was doing or how to effectively list an item. But once I figured that out, it really didn’t matter how much I bought the tickets for because when I listed them at $.01 and no reserve, I made about 18% more per sale!

Special note: if you have no reserve on your auction, always put “no reserve” (minus the quotes) in your auction title or, if you don’t have enough space for that, then put “nr” in the title. Do this because many people are opposed to auction with reserves and so they will always search for their keyword plus “no reserve” or “nr” and if your title doesn’t have these keywords then they won’t see it.

Well, that’s it! Armed with these secret eBay strategies, you too should be well on your way to making a very substantial income on eBay. However, should you wish to obtain even more information about how to make money on eBay and the rest of the Internet, please visit our eBay store for some fabulous informational products.

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Finally, if you missed any of the four parts of this article, you can read the other three at the following addresses:

http://www.a-to-z-web.com/ebays-secrets-1.html

http://www.a-to-z-web.com/ebays-secrets-2.html

http://www.a-to-z-web.com/ebays-secrets-3.html

http://www.a-to-z-web.com/ebays-secrets-4.html

Discover several extremely powerful web building and internet marketing packages that uncover all of the secrets to making money with eBay, Google AdSense, affiliate programs and much more! We offer a 180-day, no hassle, satisfaction guarantee!
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So, what are the secrets, tips and tricks that will cause you to become a Powerseller as well?

Well, I’ll be completely honest with you… I may be well on my way but I’m not a Powerseller yet. However, one thing that I know from creating several successful businesses is that if you want to become the best at something, you need to copy those that are already successful, ask them to mentor you and ask questions and take notes. And now I am going to take what they taught me and pass it on to you.

This is part four of a four part article series. You will find links to the other parts of this article series at the end of this article.

SECRET STRATEGY #16 – OFFER DISCOUNTS

Every single Powerseller that I interviewed offers some type of discount. It could be something like buy one and receive a second at 50% off. Or it could be that you offer free shipping on another purchase. Just make sure that you offer some type of discount and also keep in mind that “free” always works much better than anything else. For example, rather than say “Buy two and receive 50% off” say “Buy one get one free”. “Free” is a trigger word that really hooks people.

Furthermore, I have found that for most items, that offering free shipping can actually make you more money than if you didn’t. For example, a few years back, I wanted to find out if this was actually true. I had two whole rows at a concert and for the front row, I had people pay for the actual shipping costs which was like $9 to send them via FedEx 2-day delivery. A set of two tickets sold for about $400. The row in the back had free shipping and they sold for about $490 a set.

I made $81 more by offering free shipping. And it had to be the shipping because everything else about the auction was the same. In fact the better tickets made me less money. Now, I am sure that there are some exceptions to this rule (like maybe you are selling bulk items for $.01 and really making your profit off the handling) but I can’t really think of many examples. In fact the only exception that I can think of is international shipping.

But my point is that “FREE Shipping” works because it is very noticeable on search pages. Remember that the word “free” is a trigger word that catches people’s attention. The only other words that catch people’s attention like “free” is “you” and “sex”. Hey, I’m scared to think of what might happen if you put all these words in the same sentence!

Finally, with regards to the word “free”, always include it in your title IN ALL CAPS by simply adding “FREE bonus”. And then give your customers something for free. You can tell them what it is or not but always be sure to put a dollar value on it. For example, when I sell my information products, my bonus is a subscription to my email newsletter which I always give away for free but I put a value on it of $9.95 per month because I really believe that it’s worth that much since I know that I always over deliver. So I always tell my buyers that they are going to get a “bonus worth almost $120 per year!”

But here’s the key: it’s doesn’t really matter what the bonus is… all you are trying to do is get eBay users to click on your auction because you can’t start selling your product to them until the open the listing! Remember this every time you create a new listing. Your first objective is to get them to click on the auction listing. Think of it this way, you can’t sell to someone unless you get them in the store!

SECRET STRATEGY #17 – KEEP YOUR EYES OPEN FOR GREAT DEALS!

Every single Powerseller that I spoke with told me several stories about one little deal or something that they found for free that made them a ton of money. One of them told me about how he goes to swap meets and watches the buyers all day looking for one item that a bunch of them seem to be buying. He then buys one for himself and tracks down the manufacturer so that he can sell the product on eBay. This is an awesome idea because really what he is doing is market research by watching the buyers at the swap meet. In addition, this same Powerseller oftentimes buys a large quantity off a swap meet seller at a really low price right before the seller is about ready to leave for the weekend because would the seller rather make a little money or haul everything back?

Another Powerseller went to Africa for his honeymoon and while he was there he found some fabulous African headdresses. He struck up a deal with the maker and bought 500 of the headdresses at $2 a piece for $1,000 total. When he and his bride returned home, he sold the headdresses on eBay for about $75 a piece, made over $36,000 and got to write off his $10,000 honeymoon as a “business expense”! He did so well selling the headdresses that he decided to “take a business trip… tax deductible of course… back to Africa” and order 2000 more. Also, to share the wealth, he “gave the maker a raise” and paid $5 each without the maker even asking for it! I bet he was pretty happy. But here’s the really funny thing… he got such ecstatic reviews for his previous buyers that the headdresses became much more in demand that his average sale increased to over $125! With these headdresses, he has made over $270,000!

So, keep your eyes open and snatch up those great deals. On thing to remember, if you see a bunch of people buying something, then you can be sure that you will be able to find others that will buy. At the county fair? Ask the popular vendors if they would like you to sell their products on eBay and split the profit. See a great deal at Wal-Mart for some killer product? Buy a bunch of them and sell them to people that don’t live near a Wal-Mart or other discount store (and always list your items internationally because international buyers will often pay you more and even pay the shipping for certain items because many times that item is much more expensive in their country… even if it’s made there!) Basically, make offers that you can profit from everywhere you go. Sure, you’ll get dozens of “no’s” but one “yes” can make you thousands of dollars.

SECRET STRATEGY #18 – INVEST IN YOUR BUSINESS

Of course, you don’t want to waste money on your business but I constantly see people that don’t want to spend money on their business to make money. eBay, in particular, has some features that can make you more money when you use them and others that may not make a difference for your product.

For example, one of the biggest mistakes that sellers make on eBay is not spending $.35 to have the product’s photo show up in the gallery. This is the biggest listing mistake! Gallery photos draw considerably more clicks and bids and yet do a search for a specific product and you will see that about 1/3 don’t have gallery photos and always have lower highest bids. Without exception, all of my auctions have a gallery photo and are listed in bold as are just about every Powerseller listing.

And don’t be afraid to invest in your business by purchasing things like auction software, a digital camera (especially now that you can get them for under $100), a postage system (I use Stamps at http://www.a-to-z-web.com/links/stamps.html) or a web authoring program like DreamWeaver. Definitely be sure to invest in a high-speed Internet connection like the ones below because they will save you an incredible amount of time and frustration.

Comcast High Speed Internet Cable – http://www.a-to-z-web.com/links/comcast.html
Earthlink High Speed Internet DSL — http://www.a-to-z-web.com/links/earthlink.html
Qwest High Speed Internet DSL — http://www.a-to-z-web.com/links/qwest.html
Verizon Online DSL — http://www.a-to-z-web.com/links/verizon.html
Time Warner High Speed Internet — http://www.a-to-z-web.com/links/tw.html

Or my personal choice:

Time Warner Digital Cable High Speed Internet — http://www.a-to-z-web.com/links/tw-dig.html

Just do some research and determine how it will make you more money before you buy anything.

SECRET STRATEGY #19 – ALWAYS BE LEARNING… ALWAYS BE UP TO DATE

As a personal coach, I recommend that people reinvest 10% of their income in their personal education so that they constant grow. And I suggest something similar for your business. Constantly read books about eBay and the Internet all of the time and you will grow year after year after year. Here are a few titles that I suggest to get started on eBay:

The Silent Sales Machine Hiding on eBay by Jim Cockrum

http://www.a-to-z-web.com/links/silent-sales.html

eBay Cash Machine by Sebastian Foss

http://www.a-to-z-web.com/links/ebay-cash.html

What to Sell on eBay and Where to Get It by Chris Malta

http://www.a-to-z-web.com/links/what-to-sell.html

eBay Powerseller Secrets: Insider Tips from eBay’s Most Successful Sellers by Debra & Peter Schepp

http://www.a-to-z-web.com/links/powerseller-secrets.html

eBay Timesaving Techniques for Dummies by Marsha Collier

http://www.a-to-z-web.com/links/ebay-timesaving.html

In addition to these titles above, the is one other great resource: EBAY!

Check out the following eBay pages:

Learning Center — http://www.a-to-z-web.com/links/ebay-learning.html
eBay University — http://www.a-to-z-web.com/links/ebay-university.html
Security & Resolution Center — http://www.a-to-z-web.com/links/ebay-security.html

Well, that’s it! Armed with these secret eBay strategies, you too should be well on your way to making a very substantial income on eBay. However, should you wish to obtain even more information about how to make money on eBay and the rest of the Internet, please visit our eBay store for some fabulous informational products.

Unleash Life Success Coaching eBay Store

http://www.a-to-z-web.com/links/ulsc-ebay-store.html

And be sure to check out the extremely powerful A2Z Web Building & Internet Marketing Platinum Package. It’s over $1,500 worth of the best web building and Internet marketing books and programs in the world for less than $50. Check out our eBay rating and you will see that people love this package!

http://www.a-to-z-web.com/A2Z-platinum.html

Finally, if you missed any of the four parts of this article, you can read the other three at the following addresses:

http://www.a-to-z-web.com/ebays-secrets-1.html

http://www.a-to-z-web.com/ebays-secrets-2.html

http://www.a-to-z-web.com/ebays-secrets-3.html

http://www.a-to-z-web.com/ebays-secrets-4.html

Discover several extremely powerful web building and internet marketing packages that uncover all of the secrets to making money with eBay, Google AdSense, affiliate programs and much more! We offer a 180-day, no hassle, satisfaction guarantee!
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