5 Top Secret Traffic Tactics You Need To Use

May 19th, 2010

The web is changing and there are simple things that nobody seems to discuss about how you can reach more people. Would you believe that it actually takes less effort now than before? Realizing simple things about your audience will have you positioned to reach a lot more people.

The first secret is to have interesting, public conversations. Have conversations with other people in your niche, and your potential customers. Do this by linking to blog posts on other blogs in your market. Swipe their ideas to help you create something your customers would want to read. Post a link to their post inside yours and they get a notice called a “trackback in their comments. Most of the time, this will start a conversation that will bring you both more targeted traffic.

You can meet a ton of new people on Twitter. Find people that talk about what you are doing in your business by using Twitter’s search function. Watch them to see what they do and interact with your audience. As you talk to more people, you gain the attention of others who will talk to you.

Secret number two is your story. People want to do business with real people, not big brands. Why do you sell your products? Do you have an interesting background story related to your business? Do you sell your products because of something that happened to you in the past? Get better customers and more sales by telling your story. It qualifies people and helps them get to know the real you. The perception of you that your customer takes from what you do is important and some things may be best left unsaid.

Secret number three is remembering to treat your audience like real people. People focus far too much on numbers, conversions, sales statistics, etc… Focus on the fact that your audience are human beings. Do you like when you are forced to view a pop up window? They may not like it either. Think about your customers first and the experience they have on your sites. You have to keep two specific things in mind – your sales and the experience of thos that come to your site. Think of both to get more sales with the same traffic.

The fourth secret is relationships. The right business relationships will give you the opportunity to get massive, new traffic. My email is full of joint venture requests every day. I pay attention to people that I care about. Imagine what would happen if you picked up the phone and asked your friend for help. Wouldn’t that work better than sending a spammy email to someone you don’t know?

You should also be building relationships with your customers. The better they know and like you, the more likely they’ll by what you sell. Do a show on Ustream, respond to people that comment on your blog posts, and deliver content they want to devour and enjoy.

The final secret is to find the communities in your market. There are already websites where thousands of your potential customers hang out. Find them and join up. Help others and answer questions they have, before you know it, they will start searching for you. Don’t post offers, just build your reputation by helping people. It takes time and a bit of effort, but before long you will have a raving audience by simply becoming part of the community and helping people that are already interested in what you do.

Nobody knows traffic like Ross Goldberg. Become a Traffic Magnet fast, getting new visitors to your websites right away.